Sector(s)
The Park Avenue range includes Fragrances, Body Care Solutions, Shaving Systems and Hair Care Solutions for the grooming needs of today’s man. Over the years, the Park Avenue range of Personal Care and Grooming products have earned a reputation for being amongst the best in the industry. Park Avenue products are developed using international standard fragrances and a high level of research to ensure that the products stand the test of quality and consistency.
Park Avenue needed a brand new website to showcase their new product proposition and portfolio.
About the project
The implementation of this project was characterized by:
- The use of three different content types, mainly Product, Videos and Articles.
- 3 different taxonomies that allow the classification of products.
- Mobile responsive theme with modern HTML5 based animations and transitions
Why Drupal was chosen
Park Avenue has products, articles, videos. The entire website is content-driven. For the website to be managed easily by non-technical staff, the client needed an easy to use CMS. This project architecture is an implementation of Drupal 8 as the content manager.
We have compared various open-source CMSs and their community support before suggesting Drupal 8 to the client.
- Drupal 8 provides out of box
- Content management and content categorization
- Role-based access restriction
- Views and panel support
- It has end-of-life support by November 2021
Technical Specifications
Drupal version:
Key modules/theme/distribution used:
Meta tags module was used to implement site-wide meta tags
